A few weeks ago I published a short article for marketers about why they deserve to have access to market research, and a few weeks after that, Bob from the Research Business Daily Report reached out to see if we could discuss the article on his show.
It turned into a really fun interview, and it gave me a great chance to share some important information about market research and how it impacts so many marketers the world over.
Give the video below a watch, and be sure to learn a little more about RBDR by reading the full article accompanied with it.